Wednesday, February 3, 2010

LOST - Episode 6.01 - Early Rating News

Update: 22:20 Here is ABC's Official Ratings Press Release.

"Lost: Final Chapter" (8:00-9:00 p.m.)
Opposite Fox's "American Idol" and CBS' top-rated "NCIS," ABC's "Lost: Final Chapter" recap special drew 10.0 million viewers and a 4.1 rating, 11 share in Adults 18-49, offering a strong lead-in to the show's season opener. The clip-show took second place to "Idol" in the hour, beating "NCIS" with Adults 18-34 and key Men (M18-34/M18-49).

* Across the key Adult demos (AD18-34/AD18-49/AD25-54), the special generated ABC's 2nd-highest numbers in the hour this season.

"Lost" (9:00-11:00 p.m.)
ABC's "Lost" opened up its 6th season on a new night against stiff original competition (CBS' "NCIS: LA"/NBC's "Biggest Loser"/Fox's "Idol"-fueled "Kitchen Nightmares") with a definitive Adult 18-49 victory, beating out its nearest 9:00-11:00 p.m. competitor by 49% (5.5/14 vs. 3.7/9 - NBC's "Biggest Loser"). "Lost" dominated all 4 of its half-hours in the key young adult sales demo. In a good sign for future viewing, the drama held steady with a 14 audience share through its first 3 half-hours, and then grew to a 15 a share in its final half-hour.

* ABC's "Lost" stood as Tuesday's No. 1 scripted TV show across the key Adult demos (AD18-34/AD18-49/AD25-54).

* "Lost" was up from its year ago season opener (on Wednesday, 1/21/09) by 6% in Total Viewers (12.1 million vs. 11.4 million), by 10% in Adults 18-49 (5.5/14 vs. 5.0/12) and by 20% in Adults 18-34 (5.5/15 vs. 4.6/13). The Lost premiere produced the series' highest-rated telecast with Adults 18-49 and Adults 18-34 in nearly 2 years - since 2/21/08 and 2/7/08, respectively.

* The 6th-year ABC drama premiere generated the Net's top series numbers in the 2-hour time period since November 2007 with Adults 18-49 and since May 2000 with Adults 18-34 - since 11/27/07 and 5/2/00, respectively.

Please Note: One of the most recorded and played back shows on TV, on average last season in originals "Lost" saw its overall audience grow by 1.8 million viewers and jump 23% in Adults 18-49 (+1.0 rating point) from its first-reported Live + Same Day and finalized Live + 7 Day numbers.

Source: ABC


Update: Full table up now thanks to TVbythenumbers



In season-premiere news, two episodes of the final season of ABC’s Lost were on the map with a second-place finish in both the 9 p.m. (8.5/13) and 10 p.m. (7.9/13) hours. Take a look at the half-hour breakdown:
Lost (ABC)
9:00 p.m.: 8.6/13 (#2)
9:30 p.m.: 8.3/12 (#2)
10:00 p.m.: 7.9/12 (#2)
10:30 p.m.: 7.8/13 (#2)
Compared to the two-hour year-ago season opener on Wednesday, Jan. 21, 2009 (6.7/10 from 9-11 p.m.) this was an increase of a noticeable 22 percent. Based on this growth, you can anticipate in the vicinity of 14 million viewers and a 6-rating among adults 18-49 for the return of Lost.

Source: PiFeedback

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