For the 3rd consecutive week in its new time period, ABC’s “Lost” overshadowed its 10 o’clock competition among Adults 18-49 (4.9/13), defeating second-place CBS’ “Without a Trace” by 29% (3.8/10) and third-place NBC’s “ER” by 69% (2.9/8). In fact “Lost” ranked No. 1 in its time period among Adults 18-49 for its 11th consecutive original airing this season. “Lost” ranked No. 1 in
Thursday’s 10:00 p.m. hour for the 3rd straight week in all key adults, men and women.
• “Lost” was up from the previous week in Total Viewers (+6% - 11.3 million vs. 10.7 million) and in Adults 18-49 (+4% - 4.9/13 vs. 4.7/13).
• Continuing to exhibit strong retention of its “Grey’s” lead-in with key adults, “Lost” grew from its lead-in for the 3rd time in as many weeks across all key men demos (M18-34/M18-49/M25-54). “Lost” logged its 3rd Thursday in a row as the No. 1 TV show with Men 18-49 (4.2/12).
Thanks to Unai from http://www.sl-lost.com/ for the graphics
Source: ABC
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